We are proud to be associated with some fantastic athletes, and Mirinda Carfrae is truly an amazing one. The 2010 Ironman World Champion, Mirinda recently returned from this year’s competition in Kona, Hawaii, and was generous enough to file this report.

Learn more about Mirinda at SHEEX.com.

I’m excited to be writing my first guest blog post for SHEEX, as it certainly won’t be my last. Just home from the Ironman World Championships in Kona, I’ve wrapped up my season and am home nestled in Boulder. It’s always a bit of a shock coming home after a few weeks in hot and humid Kona to a cold and sometimes snowy Colorado, but it’s the perfect start to an off-season.

It usually takes me about a week to unpack the bike but I do unpack my SHEEX right away – and get them on the bed! If I can travel with my bike, race wheels and what feels like a million other things that I need for a triathlon, then the SHEEX better be traveling too! I love having a little bit of home with me in Kona and my SHEEX help keep me cool with the hot and humid weather.

Ironman Kona was a success and a great end to the season. I finished 2nd female overall and clocked my best time ever while setting a new course record for the run. For those of you who have never seen an Ironman race before on TV or live – it’s really an amazing test of will. Although I finish early in the day, my most memorable moments of the event are going back to the finish line late at night when the course is about to close at midnight (competitors are allotted 17 hours to complete an Ironman) and the last finishers are coming in. The crowds at the finish line come to life as they cheer, dance and cry for the last competitors to be able to label themselves as Ironman finishers. It’s incredible to be involved in an event that is just as special for the top pro athletes as it is for the last finisher who has been on the course all day, and all night. (Meanwhile, I’ve raced, recovered, showered, eaten, rested, eaten again, etc.)

I’m still convinced that the some of the last competitors to cross the line hold out to be the very last to cross that finish line for their 15 minutes of fame, and I don’t blame them! That last finisher is greeted with what feels like more energy and excitement than the first finisher! If you have a chance, tune in to the NBC broadcast of this year’s Ironman Kona, scheduled for early December.

As for my relationship with SHEEX, I love keeping tabs on Susan and Michelle and look forward to seeing the crew very soon. I’ll be hosting a SHEEX Twitter party NEXT WEDNESDAY, NOVEMBER 9TH AT 4PM Pacific/7PM Eastern. I’ll be online for an hour talking training, racing, fun stuff and answering questions that you guys might want to ask. I’ll also host a couple SHEEX giveaways so be sure to join in. We’ll use the hashtag #rinnychat.

Until then I will practice my game of H-O-R-S-E. I might only be 5’3” but I look forward to getting back to my basketball moves and talking ‘training’ with the girls.

Thank you SHEEX for supporting my racing and enhancing my sleep. It’s all about recovery now.

JOIN US! We’re thrilled to be hosting a Twitter party this Wednesday with Ironman World Champion Mirinda Carfrae to talk about training, sleep, fitness, recovery and other things.

For one jam-packed power-hour on Wednesday afternoon/evening (depending on where you live), Mirinda will be sharing stories, answering questions and giving out some great prizes!

Date/Time: Wednesday, November 9th at 4pm PST/7pm EST (1 hour only)
Topic: Talk Training and Sleep with Mirinda Carfrae
Handle: @mirindacarfrae @SHEEX
Hashtag: #rinnychat

The prizes we’ll be giving away throughout the hour will include:

• One set of ridiculously comfortable and luxurious SHEEX pillowcases (autographed by Mirinda, if you’d like!)
• Five SHEEX travel pillows

Don’t miss out! Talk to the Ironman Champ, get some good tips, have some fun and maybe walk away with a set of SHEEX!  Be sure to use hashtag #rinnychat to be involved!

The life of a professional athlete appears glamorous as we watch them cross the finish line in first place, or win a big game, however, the road to get there takes countless hours of dedication, training and sacrifice. Competitor.com spent a typical training day with SHEEX Athlete Ambassador  and Professional Triathlete Mirinda Carfrae (Ironman World Champion) as she gears up for the 2012 racing season. Watch Part 1 and 2 for a fully exposed day of workouts, nutrition, fun and how ‘Rinny’ earns a good night’s sleep in her SHEEX!

SHEEX Sleep Ambassador Mirinda “Rinny” Carfrae is the 2010 Ironman World Champion and is currently training and racing in preparation to regain her crown in Kona this fall.

The last few weeks have been pretty significant! For one, I got a nice win under my belt with a victory at Ironman 70.3 Lake Stevens–just the kind of result I like to see prior to starting a solid Kona (Ironman World Championships) build up, but an even better treat awaited me on my mid-season break. TO (Tim O’Donnell) and I stayed in Big Sur for a holiday week following the race, where he proposed! Needless to say, we’re both super excited! Of course, beyond soaking in the celebrations during our week off, we haven’t had much time for wedding planning, as we’re now back to work and fully immersed in Ironman prep. With nine weeks to go, training definitely takes the top spot on my priority list for now! But it is pretty cool looking down at my hands on the bike and seeing a shiny ring. Kona Ironman Championships are October 13.

While our SHEEX Olympians and Track and Field athletes are beginning to wind down their seasons and enjoy some time off the majority of our SHEEX Athlete Ambassadors are beginning to kick their seasons into high gear! Here are some updates and highlights:

Mirinda Carfrae won Ironman 70.3 at Lake Stevens, and then took a mid-season break before beginning her training build up to Kona. While on her break her boyfriend Tim O’Donnell proposed to her in Big Sur! She will race the Kona Ironman Championships on October 13.

Our Football Players (Nate Burleson, Mike Thomas and Steve Smith) are in the transition between of pre-season training and pre-season games.

Jason won his fight against Nate Moore in exciting fashion on July 14th.

Jackie Paaso continues to receive considerable ski industry coverage leading up to Warren Miller’s ski film that she will star in this fall: http://www.skinet.com/warrenmiller/athletes/jackie-paaso-raises-the-bar.

Nicole Smith is currently ranked 10^th on the Symetra Tour. The Top-10 ranked ladies at the end of the tour earn their LPGA Tour Card. Nicole has 3 events yet to hold onto and improve on her 10^th place ranking!

Rafael Campos placed 4th in his first tournament leading into the upcoming PGA Tour Latinoamerica season.

Becky Morgan placed 14^th in the Ladie’s Irish open which raised money for Breast Cancer Ireland: http://www.letscoring.com/entries/56822.

Lawrence Siegel earned his second stripe on his purple belt.

On Saturday October 13th SHEEX Sleep Ambassador Mirinda Carfrae (“Rinny”) will compete in the Ironman World Championships in Kona where she won the overall women’s title in 2010. Rinny finished second overall last year (2011) and will compete this year to regain her “Kona Crown”.

The Ironman consists of a 2.4 mile ocean swim, a 122 mile bike ride through the notoriously hot and windy lava fields of Kona and finishes with a full-length marathon (26.2 miles). It is the ultimate test of endurance athletic ability and Mirinda stands amongst the best of all time. In 2011 Rinny posted the fastest women’s run split of the day, running a 2:52 marathon!

Here are the details to catch the action LIVE online this saturday and cheer Rinny on from the comfort of your SHEEX!

Mirinda “Rinny” Carfrae found herself on the podium after Saturday’s Ironman World Championships in Kona. The 2010 Ironman World Champion finished the 2.4 mile swim, 112 mile bike ride and 26.2 mile run in 9:22:45, despite what she considered a sub-par swim followed by a bike leg where she lost much of her nutrition and experienced cramping. Rinny has proven to be one of the best female triathletes in the world with her podium finishes in Kona for three years in a row!

Watch Rinny’s full re-cap of race day in her interview with Competitor.

The Ironman Distance (2.4 mile swim, 112 mile bike ride and 26.2 mile run) is the ultimate test of multi-sport endurance. All finishers of the distance receive the title and prestige of becoming an Ironman, an exclusive club that takes countless hours of grueling training and mental toughness to be a part of.
SHEEX Sleep Ambassador Mirinda “Rinny” Carfrae stands amongst Ironman Royalty. The 2010 Ironman World Champion has finished the famous Kona race atop the podium every year since 2009, and this year continued the streak with a third place finish on October 13th. After a major championship most athletes take some time off to enjoy the off season and recover, yet Rinny did what some may call unthinkable. After re-couping from the Kona race she kept her training momentum going and toed the line at Ironman Florida on November 3rd.

According to Rinny, “The goal is to qualify/validate the Kona entry for next year early“, so that next season she does not have qualifying hanging over her shoulders.

Rinny’s second place finish secured her a spot at next year’s Ironman World Championships. With two successful races in such narrow time span, Rinny is now enjoying some well-deserved recovery and perhaps a bit more time to relax on her SHEEX performance sheets.

Valentine’s Day may be over but SHEEX is a sure way to keep the romance alive all year long!

Woman’s website Shecky’s raves about the new Performance Sleepwear line that is both comfortable and sexy!

SHEEX Sleep Ambassador Mirinda Carfrae (Triathlete and Ironman World Champion) spills to Ironman.com what Valentine’s Day looks like for two elite athletes in a relationship (hint: SHEEX are involved!)

And for those who want to shy away from romance, Twin Cities Live assures you that SHEEX makes an awesome gift for anyone looking for a great night of sleep! Watch video here.

She may look sweet (above) in her SHEEX, but when Mirinda “Rinny” Carfrae takes to the starting line of the Half Ironman (70.3) in Oceanside, Ca on Saturday she will become a fierce competitor. Rinny, who also celebrated her Birthday this week, will look to regain her title from the 2011 race as well as establish her early season form. The race will be the second of the 2013 season for the 2007 Ironman World Champion (she already has raced the 70.3 distance at Ironman San Juan).

We wish Rinny the best of luck this weekend (and a great night of sleep in her SHEEX pre-race)!

For more pre-race highlights, athlete tracking and live results visit the race website to cheer Rinny on!

“But, seriously, can what you sleep on really make a difference?” That’s the sub-header for the full length SHEEX review on Outside Online.

Read the full article below or at this link.

Performance Enhancing Sheets

By Berne Broudy

SHEEX is proud to put Mirinda Carfrae (“Rinny”) in the spotlight for her second place finish at Ironman Racine on July 20th. She used the fastest female run split of the day, 1:20:13 for 13.1 miles, to sprint her way onto the podium before the finish line.

Rinny relies on proper rest for maximum recovery by sleeping with SHEEX. Watch her testimonial:

While we are accustomed to seeing SHEEX Ambassador Mirinda Carfrae (2007 Ironman World Champion) atop the podium, we certainly will not stop celebrating each and every victory! This month Rinny won Ironman 70.3 Muskoka, in Ontario, Canada with solid performances in the swim and bike. However, it was her 13.1 mile run time of 1:18:09 that destroyed the competition and would win many women’s open half marathons outright!

We also extend our thoughts to Rinny, who resides in Boulder, Co, along with all of the other victims of the recent flooding and wish everyone safety and healing during this time.

The roster of SHEEX Sleep Ambassadors includes some of the best athletes on the planet–from Olympic Medalists to NFL Superstars. In addition to their top results and star power, these athletes all include SHEEX and proper rest in their preparation, travel and success. Here are some exciting updates from over the past week:

Kansas City Chiefs Wide Receiver Dexter McCluster is on fire! After an 89 yard touch down last week, Dexter and his teamed backed it up with another win 5-0!

LPGA Athlete Mariajo Uribe has arrived in Malaysia to play in the Sime Darby LPGA Tournament starting today, and she made sure to bring along her SHEEX Sleepwear to help her recovery.

2010 Ironman World Champion Mirinda Carfrae takes us behind the scenes of her Inside Triathlon “Body Issue” photo shoot where she discusses body image and how she stays fit–the winning recipe of course includes plenty of recovery and sleep with her SHEEX!

CONGRATULATIONS Rinny!

Yesterday (Sunday October 13th) Mirinda Carfrae earned her second Ironman World Championship title in Kona. The 2007 Champion used her ferocious running speed to capture the crown and set a course run record in the process (a 2:50:35 marathon after swimming 2.4 miles and racing her bike 112 miles!) Rinny didn’t stop there, her finish also beat the overall course record in 8:52:14!

Adding to the heartwarming story, Rinny had her fiance Tim O’Donnell on hand right at the finish line–he placed 5th overall in the Men’s race!

It is an incredible honor to have Champion athletes like Mirinda representing SHEEX and knowing that they are fully recovered and rested from their quality sleep with SHEEX to perform at their best!

2013 has been an unbelievable year for the SHEEX family. From our inspirational founders Michelle Marciniak and Susan Walvius taking the business world by storm, to our incredible team of  SHEEX Sleep Ambassadors, who year after year, promote SHEEX through their excellent athletic performances, we are all united in our goal to promote good health through better sleep. Below are the top 2013 moments and accomplishments for the SHEEX team:

2013 was an incredibly ambitious year for SHEEX Co-Founders and Co-CEOs Michelle Marciniak and Susan Walvius. The top highlight? Attracting Wayne Marino, retired COO and CFO at Under Armour, Inc., and Raphael Peck former SVP at Under Armour, Inc., CMO at Oakley, and current Fanatics Inc., President, to join the SHEEX Board of Directors. Additionally, they propelled the tremendous opportunities that they were presented with this year as part of the Ernst & Young Winning Women program.

Susan  emphasizes that, “the tremendous opportunities we have been presented with to network and learn more as entrepreneurs with the support and affiliation of Ernst & Young,” is a big highlight.

Michelle also recalls her top personal accomplishment this year, “I have been entrusted and honored with the role of speaking on behalf of my former coach, Pat Summitt, and her Foundation, to bring awareness to Alzheimer’s disease.”

David Oliver describes 2013 as a game-changing year, “Winning the gold medal at the World Championships (in the 110 meter High Hurdles) is my biggest accomplishment of this year. When we all started training in October 2012, every track and field athlete in the world targeted the August championships as the place we wanted to execute our best performances. For everything to come together for me at the World Championships by wining with the greatest margin of victory in the history of the event put a cap on a great season for me.”

When Mirinda Carfrae joined the SHEEX team she was already the 2010 Ironman World Champion. After finishing second and third the past two years, Rinny has once again returned to the top and reigns as thias year’s Queen of Kona once again! Well done Rinny!

Game after game, Dexter McCluster continues to prove himself as a dynamic play maker leading the Kansas City Chiefs into the playoffs. Dexter however remains humble and credits his success to the team, “ I would say my biggest accomplishment so far in 2013 is helping my team be as successful as we’ve been. Everyone has a different definition of success and I feel that personal success can come from a team effort.” This is exactly the type of team player we are honored to have representing SHEEX!

Nicole Smith enjoyed a break out year on the women’s professional golf scene. She tells us, “I would say competing in my rookie year on the LPGA Tour and winning the KIA Power Drive Performance Award are my biggest accomplishments of 2013.”

Rafael Campos returned to form in 2013 and found himself playing consistently throughout the year, “I believe that with consistency you will always give yourself more opportunities to succeed!” This is great advice for golfers or any individuals looking to make improvements in any arena, be it sport, health or their profession!

The mental aspect of sport is also Brad Walker’s top achievement of this year after finishing fourth in the Pole Vault at the Moscow World Championships. Brad admits, “It wasn’t all about how I placed at Worlds, but how I felt mentally during the competition. It was the first time since a crash in 09′ that I felt completely free from any negative thoughts or fears in a major competition.”

Lawrence Siegel earned his brown belt this month after arduous Jiu-Jitsu training alongside his frequent travel for work. Despite reaching his biggest athletic goal to date he says that his, “biggest accomplishment of 2013 is marrying my amazing wife Krisy!” Congratulations Lawrence!

Family also comes first for Cliff Avril of the Seattle Seahawks, “Being able to spend time with my son is always a success. Every day I continue to grow as a person and as a dad I think getting better everyday is a huge success.”

Jaclyn Paaso travels the world to ski the most breathtaking mountains but her proudest moment in 2013 is outside of her personal achievements, “My proudest achievement in 2013 had to be my work with climate change and avalanche safety on the Snow Awareness Project. It’s easy to just ski and not address the issues around you and although I’m still learning I’m sharing along the way.”

We are so proud of what the SHEEX team has accomplished in 2013 and we cannot wait to see more world-class performances in 2014!

Coming off an incredible year of both racing and personal achievements, SHEEX Sleep Ambassador Mirinda “Rinny” Carfrae looks to build on that success in 2014!

Highlight of 2013: Winning the Ironman World Championships in Kona for the 2nd time (she also won in 2010).

What’s new: Rinny married fellow pro triathlete Timothy O’Donnell in a beautiful winter ceremony in Colorado.

Recent Awards: She was named the Competitor Endurance Live Athlete of the Year. Watch her acceptance speech below.

Upcoming races: Watch for Rinny at the New Orleans 5150 on March 30th, followed by Ironman Brazil 70.3 on April 6th.

2014 Goal: To defend her Ironman World Title in Kona!

At the end of a long training day: Preparing to race a 2.4 mile swim, 112 mile bike ride and a 26.2 mile marathon all in one day is hard work. To make sure she recovers for each session, Rinny gets plenty of sleep in her SHEEX!

Follow her: Get the latest training and racing updates from the World Champion on her Twitter @Mirindacarfrae

It is not often that an athlete’s resume reads, “Two-Time World Champion!” SHEEX is both honored and humbled to support Mirinda Carfrae (“Rinny”) who has been named to Business Insider’s List of the “Top-50 Most Dominant Athlete’s in the World!”

Rinny finds herself ranked #36 on the list that includes all of today’s mega-sports stars! Her merit was based not only on her two Kona World Championship crowns, but also the impressive feat of medaling at EVERY World Championship she has entered.

Rinny kicked off her 2014 season last weekend in her signature dominant style, winning Ironman 70.3 Brasilia and recording the fastest run split of the day to outclass the professional field (pictured below on the podium alongside the men’s winner!) We look forward to cheering her on this year as she builds up to defend her World title again in October!